THE REST — 04 May 2015
Burger King Paid $1 Million to Have “The Burger King” Walk Mayweather to Ring

So much more happens during a big fight than what actually transpires in the ring. From celebrities to sponsors, storylines are endless.

A fighter’s entrance to the ring is also noteworthy. Manny Pacquiao snapped a selfie with trainer Freddie Roach on the way to the ring and we even saw The Burger King be a part of Floyd Mayweather’s entourage. Naturally, both are instances of marketing and dollars.

Burger King actually paid Floyd’s camp more than $1 million to have The Burger King walk alongside him, per ESPN’s Darren Rovell on Twitter:

 

 

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Kevin Burke

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